What I do best
Product Discovery
Conducting user research, journey mapping, and hypothesis validation to identify the true problem space and shape product direction.
Concept Development
Transforming ideas into user-centred UX and UI designs, ready for validation and real-world feedback
Design Process Development
Building scalable, repeatable processes that enhance team efficiency and ensure consistent delivery.
Strategic Roadmapping
Defining and prioritizing product features to align with business goals and user needs.
Skills & Capabilities
Product Discovery
Product Design
Product Management
Design Process Development
Continuous Improvement
Concept Development
User Research
Journey Mapping
Empathy
Prototyping
Team Leadership
Design Thinking
Storytelling
Communication
Problem Solving
Team Collaboration
Going Further
Staying ahead in today’s dynamic digital landscape means constantly evolving. To that end, I’ve complemented my practical experience with advanced certifications:
Product Management Certificate (BrainStation, 2024)
Multiple UX and leadership courses (Nielsen Norman Group, IDEO, and others)
These experiences have deepened my expertise in product discovery, design strategy, and leading for creativity—skills I bring to every project.



